OVH Breaks Into US Market With Steelhead

When OVH—a French cloud-computing company—decided to break into the US market, they knew they’d need to make a big splash to compete against industry leaders like Amazon and Microsoft.

Dec 6, 2018

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Questions Every Brand Should Ask Before Choosing A Booth Rental Provider

“In reality, renting requires just as much forethought, analysis, and comparison as purchasing, regarding everything from fees and terms to supplier selection and contract obligations.” Help!, ...
Dec 4, 2018

Breaking Down Our Proven Booth Design Process

“A goal without a plan is just a wish.” — Antoine de Saint-Exupéry

Getting ready for a trade show can be a stressful experience, especially if your booth vendor hits you with unexpected changes or...

Nov 29, 2018

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Embracing Virtual Reality Without Sacrificing The Human Touch

Virtual Reality (VR) is a hot commodity at trade shows today. More and more brands are integrating it into their booths.

Trade Show News Network recently extolled VR’s virtues, and we agree that it’s...

Nov 27, 2018

Steelhead Gives Back With Make-A-Wish Foundation

“We believe in good karma. What goes around comes around. We also think that as a collective, we have the power to make a pretty significant difference.” — Rhiannon Andersen, Co-Founder of Steelhead...
Nov 21, 2018

How Hanging Signs Helped Hearst Health

When Hearst Health approached us, they needed a unique solution for their upcoming trade show at HIMSS. With four different businesses to represent under one roof, their booth had to have plenty of...

Nov 19, 2018

Sustainable Booths: A Case Study With Beyond Meat

Trade shows produce a staggering amount of waste. Every year, 60 million people turn out for shows around the globe and help create 600,000 tons of trash. As global warming reports continue to pile...

Nov 8, 2018

Why Renting Trade Show Booths Supports Sustainability

Imagine the final hours of a show, when cheap swag and unread pamphlets begin to overflow from garbage cans all around the show floor. Estimates peg the trade show industry as one of the most...

Nov 6, 2018

Designing The Details: Booth Design Q&A With Alex Lancuba

At your next trade show, how are you going to stand out in a sea of doppelgangers? The answer is to have the most compelling, eye-catching, engaging booth possible.

At Steelhead, designer Alex...

Oct 30, 2018

Talking Trends With Design Engineer Manager, Jose Chavez

One of the most stressful parts of coming up with a new booth design is simply knowing what's possible. It's hard to follow the latest trends and products in exhibit design when you've got tons of...

Oct 23, 2018

Best Practices For Large Format Exhibit Graphics

Big, bold displays cut through the visual noise on the show floor and attract an attendee's attention when nothing else can. For brands that want to stand out at their next trade show, wall-size...

Oct 18, 2018

Illuminate Your Brand’s Message With Great Booth Lighting

“Lighting can literally be the difference between attendees finding, entering, and spending time in your stand or completely passing it by virtually unnoticed.” — Strategic Lighting: How to Outshine...
Oct 16, 2018

Last-Minute Magic For Monitronics: A Case Study

When Monitronics, now Brinks Home Security, approached Steelhead in 2013, they had owned their booth for five years and needed a change. “They were looking to evolve their program and wanted to use a...

Oct 9, 2018

Incorporating Values Into Daily Practices: Q&A With Rhiannon Andersen

At Steelhead, our core values inform everything we do, from how we interact with our customers to the way in which we work together as employees. Adhering to those values is not only essential to our...

Oct 2, 2018

Numbers To Keep Handy When You Head To Vegas

The days during and leading up to CES are always hectic. Last-minute arrangements, day-of plan changes, it all adds up to a frenzy of activity. At those moments, you need to have all the information...

Sep 25, 2018

7 Off-The-Beaten Path Entertainment Options In Vegas

No city can compete with Vegas when it comes to over-the-top entertainment. Huge theaters and massive event spaces host big-name artists and award-winning performers. But amidst the brightest...

Sep 20, 2018

10 Best Restaurants With Private Dining Options In Vegas

Vegas features some of the best restaurants in the world. When you’re in town for CES, it would be a pity if you missed out on all that great dining because you had a meeting to attend. When your...

Sep 18, 2018

5 Offsite Meeting Options For Your Next Las Vegas Trade Show

During CES, you’ll likely attend dozens of meetings on the trade show floor. But sometimes it’s nice to get away from the hubbub of the event. All the hotels on the Strip will have their own private...

Sep 13, 2018

Take Some Time To Relax When You’re In Anaheim For Solar Power International

Solar Power International descends on Anaheim, California in September. It’s the largest solar trade show in North America. The show itself extends over four days, but if you’re on the installation...

Sep 12, 2018

10 Can't-Miss Vegas Restaurants To Check Out During CES

This month we're featuring a series of posts to help exhibitors plan for CES. We can't wait to welcome you to our hometown, Las Vegas, for this massive show next January. These posts will help you...

Sep 11, 2018